Salty’s

Background

We were thrilled to the gills to  partner with the iconic NW restaurant group, Salty’s!  We were brought “on-board” to evolve Salty’s storytelling and brand positioning through charismatic messaging, artful custom illustration, and a new menu system.

Scope

  • Branding
  • Illustration
  • Naming + Messaging
  • Print
  • Strategy

To bring the Salty’s dining experience to life, we hand-rendered a whimsical cast of characters in an illustration style custom created for Salty’s.